Adviser  >  Your business  >  Dual AMC  >  Active Member Discounts – the myth of the free lunch

Active Member Discounts – the myth of the free lunch

We’ve seen an increase in interest for Active Member Discounts (AMDs), where the charge is increased, even tripled, for those who stop making contributions.

This charging shape may have been portrayed as an easy way of increasing commission and/or having a new selling point to employers – the “free lunch” that you’re so commonly told you can’t have.

So what’s the problem?

As a provider, we’ve been looking at the AMD shape ourselves and have come to our own conclusions on those supposed advantages. Our conclusion is that this lunch is not going to be free at all. We thought that since you may have had the spin of AMDs, but maybe not the potential pitfalls, we would share our thoughts on the above “benefits”. You can see why we’ve labelled these as myths by clicking on the statements on the right that interest you.

These are just our thoughts of course. That’s why we’ve added some questions you might like to ask AMD providers so that you can make your own mind up based on their answers.

So what’s our position?

With consultancy charging being introduced at the end of 2012, AMC-based commission has a very limited shelf-life. We’ve been banging the “Factory Gate Pricing” drum for some time so we won’t go into that again now.

Consultancy charging and Factory Gate Pricing are the future for adviser remuneration. We are here for the long-term and that’s why we’re looking to set up plans with you that can last the distance, not just until 2012. Just to make it clear...

We will not be offering AMC-based commission through AMDs.

Would you like to talk to us?

But we’re more than happy to talk further on our Financial Adviser's Fee or our position on AMDs.

If you do want further information:

For professional advisers only

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